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Honda is exploring the possibility of launching the ZR-V SUV in India’s competitive mid-size SUV market. With a current lineup of only three models, introducing the ZR-V could help Honda regain momentum. While an official confirmation is pending, sources suggest the ZR-V might debut by the end of this year or early next year.
Honda ZR-V to Be Imported as a CBU
The Honda ZR-V is expected to arrive in India as a Completely Built Unit (CBU), similar to the CR-V and Accord Hybrid. This import strategy will likely lead to higher pricing due to increased duties. Honda previously managed CKD (Completely Knocked Down) operations in India, but its Greater Noida plant has been inactive since December 2020. Depending on market demand, Honda may consider CKD assembly for the ZR-V in the future to reduce costs.
Honda ZR-V Powertrain Options
Globally, the Honda ZR-V is offered with two powertrain options:
- Hybrid Powertrain: A 2.0-litre petrol engine paired with two electric motors, delivering a combined output of 179 bhp and 315 Nm of torque. This setup is mated to an e-CVT gearbox.
- Petrol-Only Powertrain: A 1.5-litre turbocharged petrol engine producing 173 bhp and 240 Nm of torque, coupled with a CVT gearbox.
For India, Honda is likely to introduce only the hybrid variant, which aligns with the country’s growing demand for electrified vehicles.
Dimensions and Design Highlights
The Honda ZR-V measures 4,568 mm in length, 1,840 mm in width, 1,620 mm in height, and has a wheelbase of 2,655 mm—slightly longer than the Hyundai Creta. Based on the same platform as the 11th-generation Honda Civic, the ZR-V is positioned below the larger CR-V in Honda’s global lineup.
The exterior design of the ZR-V stands out with its octagonal grille featuring vertical slats, which are either chrome or gloss black depending on the market. The sleek LED headlamps with integrated DRLs and the sharply designed lower grille contribute to its premium appeal. The SUV has a rounded side profile with minimal creases, body-colored door handles, and circular wheel arches that add a sporty touch. The rear design includes edgy LED tail lamps, a metallic-finished bumper, and rectangular exhaust vents, all combining to give the ZR-V a balanced yet dynamic look.
Inside, the cabin is modern and packed with advanced features. The dashboard design integrates AC vents seamlessly and is equipped with physical climate control buttons for easy access. The centerpiece is a freestanding 9-inch touchscreen infotainment system, offering wireless Android Auto and Apple CarPlay compatibility. Drivers benefit from a 10.2-inch digital instrument cluster, ensuring all necessary information is displayed clearly. Comfort is elevated with leatherette upholstery, a wireless charger, and dual-zone automatic climate control. The front seats are power-adjustable and come with a heating function, enhancing convenience for passengers. Additionally, a premium Bose sound system and USB Type-C ports provide both entertainment and connectivity, while support for over-the-air (OTA) updates ensures the system remains up-to-date.
Honda ZR-V’s Global Appeal
The ZR-V, which debuted globally in 2022, is sold in markets like Japan and ASEAN countries. It closely resembles the North American HR-V and competes with the Toyota Corolla Cross in international markets.
Market Challenges and Opportunities
Honda India has previously scrapped projects like the last-generation HR-V due to low localization levels, resulting in uncompetitive pricing. If the ZR-V hybrid is priced competitively, it could challenge mid-size SUVs like the Toyota Corolla Cross and Hyundai Tucson. However, as a CBU, the ZR-V may initially target a niche audience seeking a premium hybrid SUV.
Final Thoughts
With its hybrid technology, elegant design, and robust safety features, the Honda ZR-V has the potential to make a significant impact in India’s SUV market. If priced well and supported by local assembly in the future, it could become a strong contender in the mid-size SUV segment.
Source – Autocar India