Maruti Fronx launched in April 2023, achieved an milestone of being the fastest new model to hit the 1-lakh sales mark by January 2024. The first 1-lakh units were sold within 10 months, and the next 1-lakh units were sold in just 7.3 months.
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The Maruti Fronx has captivated customers with its dynamic driving experience, cutting-edge design, and advanced features. With multiple powertrain options, it offers versatility and meets a wide range of buyer preferences. This sales milestone cements the Fronx as a game-changing SUV, known for its bold styling and tech-loaded cabin.
Commenting on this remarkable achievement, Mr. Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, said, “The remarkable success of the Fronx reflects Maruti Suzuki’s understanding of evolving customer expectations and our efforts to deliver products that exceed them. With a notable 16% YoY growth in FY25, this compact SUV has captured the attention of first-time buyers while becoming the preferred choice for those upgrading within the segment.
The Fronx has struck a strong chord with today’s discernible SUV buyers looking for a thrilling turbo experience, futuristic design with a tech-loaded cabin, and multiple powertrain choices. The option of a turbocharged engine with paddle shifters appeals to those looking for a more spirited and dynamic driving experience. We are confident of building on this success as we continue to innovate and provide exceptional value to our customers.”
Since its launch, the Maruti Fronx has consistently averaged over 11,000 units in monthly sales. The SUV is available with three powertrain options:
Key features of the Maruti Fronx include a Heads-up Display (HUD), 360-degree Surround View Camera, 9-inch infotainment system, 6 airbags, Wireless Apple CarPlay & Android Auto, and Wireless Charging Pad.
The Maruti Fronx is priced between Rs. 7.51 lakhs and Rs. 13.04 lakhs, offering exceptional value for customers seeking a stylish, tech-savvy compact SUV with a range of powertrain options.
The Maruti Fronx reaching 2-lakh sales in just 17.3 months is a testament to its strong appeal among compact SUV buyers. Its blend of dynamic design, versatile powertrain options, and tech-loaded features has clearly resonated with a wide audience. The rapid sales momentum, especially with turbocharged and CNG variants, highlights Maruti’s keen understanding of evolving customer preferences. The Fronx’s ability to capture the attention of both first-time buyers and those looking to upgrade within the segment makes it a standout, proving its value in an increasingly competitive market.
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