TVS Motor Company announced that the TVS Apache series has reached a Milestone of 5 Million Global Sales that makes them fastest-growing premium Motorcycle Company in the world.
TVS Motor Company announced that the Apache series has sold more than 5 Million units across 60 countries and has claimed to be the “fastest-growing brand in the world.” The TVS Apache when launched back in 2005, it was developed and built on the “Track-to-Road” Philosophy. It took them 15 years to record 4 Million Global Sales in October 2020, but the last 1 Million Sales was clocked in around 27 months.
The TVS Apache series offers performance led bikes that is divided into two categories – Naked and Supersport. The Naked category includes RTR 160, RTR 160 4V, RTR 180, and RTR 200 4V with each of these models ranging between 160cc – 200cc engines. While the Supersport category includes the Apache RR 310 (Race Replica) which was launched back in 2017. The company then introduced “Built-to-order” platform in 2021 for Apache RR 310 (Race Replica).
The TVS Apache series over the years receive many upgrades and features like Dual Channel ABS, Ride Modes, SmartXonnect, Race Tuned Slipper Clutch, and Race Tuned Fuel Injection (RT-Fi). This is what Mr. Vimal Sumbly, Head Business – Premium, TVS Motor Company had to say:
“We are thrilled to reach this global milestone and express our gratitude to all the Apacheans worldwide for this achievement. Our journey to reaching this milestone is filled with ideal and sincere efforts that have gone into making TVS Apache a truly global brand.”
He added, “TVS Apache has come a long way from just a motorcycle to an entire premium experience which is evident from our wide range of products and initiatives surrounding it including merchandise, rapidly growing Apache Owners Group (AOG), Apache Racing Experience (ARE), Apache Pro Performance (APP), TVS One Make Championship and marquee rides.”