Volvo Construction Equipment (Volvo CE) has introduced the new EC210, a 20-tonne class hydraulic excavator, underlining its commitment to the burgeoning Indian construction equipment market. The EC210 is designed specifically for India with promises of superior performance, exceptional fuel efficiency, and reduced maintenance.
Surat Mehta, Head of Productivity & Retail Development, Volvo CE, along with other senior leaders from the northern region, revealed the new excavator E210 at the unveiling event. The launch of the EC210 is a testament to Volvo CE’s commitment to delivering innovative and technologically advanced solutions tailored to meet the needs of Indian customers.
In conjunction with the EC210 launch, Volvo CE introduced a new brand campaign, “Karo Zyada Ki Umeed.” This campaign, through its soul-stirring film, encapsulates the human spirit of striving for more, pushing boundaries, and achieving excellence. The campaign underscores the EC210’s value proposition through four pillars: Zyada Performance, Zyada Value, Zyada Savings, and Zyada Uptime.The EC210 crawler excavator boasts a host of features including best-in-class attachment configuration and a next-generation positive control hydraulics system, offering unmatched precision and faster response times. Its Made in India, T3 electronic engine delivers high torque at low RPM, ensuring exceptional fuel efficiency across 10 working modes suited for various applications. The excavator is versatile enough to handle light, medium, and heavy-duty tasks such as road building, rock breaking, general construction, waste management, quarries, and sand mining. Moreover, users can book services easily through a user-friendly mobile app, with a service assurance of 48 hours, maximizing machine uptime.Dimitrov Krishnan, Managing Director, Volvo CE India, had this to comment, “Delhi-NCR is home to some of the biggest infrastructure projects including the ongoing Delhi-Mumbai Industrial Corridor, Dwarka Expressway project, Delhi-Meerut Regional Rapid Transit System, and other notable projects. With Delhi’s commitment to catering to the growing infrastructure needs, we are confident that the all-new EC210 excavator is a perfect fit for further development in the capital city. The all-new EC210 exemplifies our dedication to sustainable and innovative infrastructure growth in the region. Built for Bharat, the EC210 is equipped with advanced technology and features designed to deliver robust performance, efficiency, and low cost of ownership, embodying our Zyada approach.”Additionally, Volvo CE has partnered with Shriram AutoMall (SAMIL), India’s largest ‘phygital’ marketplace for pre-owned vehicles and construction equipment. This partnership aims to create a robust ecosystem for machine exchange and disposal, supporting customers looking to upgrade to new Volvo machines. This initiative aligns with Volvo’s strategic goal of promoting circularity in equipment lifecycle management and supporting sustainable practices for second-life and end-of-life equipment disposal.